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HAPPY RETAILERS, HAPPY COMPANY

CREATING RETAIL EXPERIENCES // HAMBERGER
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CHALLENGE

Give 1000 global flooring and interior retailers such an incredible brand & product experience, that it was worth the trip to Hamberger’s 150th Anniversary celebrations, for this event alone.

IDEA

Research & Development employees of the HARO family business present the products and technologies in 3 different interactive and modern workshops and share their knowledge and enthusiasm with their guests. Retailers can hear, smell, see and feel that HARO and its employees are continuously striving towards future-oriented innovations in the wood industry.

OUTCOME

Excited retailers left packed with stories to tell their costumers about the family business HARO and its innovative and sustainable products. About half of the VIP-guests spontaneously booked additional slots for their employees on the following days. Motivated HARO employees were able to leave their daily routine behind, and left packed with stories to tell their friends, families and colleges about their personal achievement as workshop trainers.

MEHR LIEBLINGSPROJEKTE